Madelaine Kellman

Graduating with a degree in English Language and Lit from the University of Washington, Madelaine is a bit of a ‘grammar enthusiast’ but chooses to use her powers for good by writing colorful content and helping clients craft effective inbound marketing strategies. When not at her computer, Madelaine can be found running the streets of Seattle or striving to bake the perfect pie.
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Recent Posts

April 19, 2018

Are You Marketing to the Right People?

Every business exists to solve a problem for its customers. Whether we sell donuts or houses or technology consulting services, we know our customers, we understand the problems they face, and we...

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March 15, 2018

Are You Following Me?: A Baader-Meinhof Marketing Story

Have you ever noticed that certain brands seem to follow you around everywhere, even beyond the computer screen? You happen to see a sponsored post on Facebook, and then an hour later, you notice...

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May 03, 2017

Marketing Endgame

They say, “Life is a journey, not a destination.” While that’s poetic, it doesn’t apply to your marketing strategy.

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April 27, 2017

Why ARE You Blogging?

We all know the ways content marketing can help a business  -- by increasing traffic to the website, pleasing the Google gods, or showing off our authority to prospective clients and within our...

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April 19, 2017

Site Traffic vs. Leads

The driving force behind your online presence is to create more quality leads for your business. Right?

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April 05, 2017

10 Signs You Need to Redesign Your Website

Like your company’s lobby, customers and prospects see your website as an expression of your values and a reassurance of your professionalism. Of course, far more people will see your website than...

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March 15, 2017

3 Most Effective Ways to Invest in Online Marketing

There are plenty of ways to grow your brand online. But to really make a splash – to bring a large number of customers to your door – you’ll need to spend some money. The trick is to spend smart,...

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February 22, 2017

Social Media for Business: The Platforms That Make Sense for Your Brand


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